Book Spotlight: The Heart of Values

Written by Guy Reichard

March 31, 2025

The Heart of Values: Reclaiming Authenticity, Clarity & Purpose

Ready to Be Who You Really Are?

Anxiety, self-doubt, low confidence, depression – I’ve lived with them all.

They made life really hard.

They made me question who I was, how I was supposed to live, and – maybe most painfully – what I was supposed to live for.

It’s not okay to spend your whole life feeling lost. To feel disconnected from yourself. To be unsure of who you really are.

I learned not to trust myself.

I learned to place my self-worth in other people’s hands.

I learned to ignore my own needs and emotions to keep others happy.

To achieve. To be respected. To be needed.

It was a formula for suffering.

And I see this struggle in so many others.

👉 If anxiety and fear dictate your choices…

👉 If your worldview is shaped by survival instead of fulfillment…

👉 If you’re driven by external approval rather than your inner truth…

Then how do you ever truly live?

Achievement Without Authenticity isn’t Success… it feels empty

What happens when you achieve everything you were supposed to…

…yet still feel like something’s missing?

When your career is thriving, demanding more of you but your sense of self is slipping away?

When every decision you make is driven by what you think will bring you satisfaction, peace, and happiness – but somehow, you feel emptier, more restless, and further from the fulfillment you were seeking.

These struggles aren’t always obvious from the outside.

  • The high-achieving executive, admired for their leadership, privately battles stress and overwhelm, and the painful sense that something vital is missing.
  • The ambitious young professional, climbing the ladder at full speed, not realizing they’re moving further away from what actually brings them joy.
  • The new leader, who’s trying to master guiding teams and organizations, but can’t lead themselves and make choices that align with their values.
  • The person nearing retirement, afraid to step away from work because their entire identity has been built on achievement.

These aren’t just career struggles.

They’re struggles of identity, fulfillment, and self-trust.

And when you don’t know who you are – when you don’t have a clear internal compass – it becomes impossible to lead yourself, let alone others, with confidence and authenticity.

Values Show You the Way Back

For years, I made choices based on what I thought I needed to do.

To succeed. To be respected. To build a meaningful life.

I chased what seemed right from the outside – but over time, I felt more disconnected, out of alignment, stuck, and miserable.

That’s when I discovered the transformative power of values.

At first, through my own coach. Then in my own coach training. And then… it became something I never stopped working with.

Because values – real, embodied, heart-centered values  – aren’t just words on a page, or something you “pick” from a list.

They’re who you are.

And when you live by them, they guide you through anything.

Values became my way of making decisions with clarity and trust – which was especially important when I was experiencing anxiety. They anchored me in what mattered most.

They gave me the courage to step away from expectations and step into a life of true authenticity and integrity.

I see the same thing in the people I work with — successful, driven, accomplished, yet struggling to feel at peace with themselves.

No matter how different our experiences, the common thread is this:

  • Without a deep connection to our values, we drift in life and from our Authentic Selves.
  • But when we reconnect to them and nurture them, we return to ourselves.

This Book is Not Another Surface-Level Values Exercise

I’ve worked with hundreds of people – executives, leaders, professionals, individuals seeking clarity, confidence and a sense of purpose.

And here’s what I’ve seen time and time again:

Most people approach values work intellectually. They:

❌ Pick words from a list

❌ Take an assessment

❌ Get a printout of their “top values”

And then… they’re stuck.

Because words on a page don’t change your life.

Knowing your values intellectually won’t transform you.

Living them will.

What matters is knowing how to apply them:

  • how to connect to them on a deeper level,
  • how to let them shape your decisions when things are uncertain,
  • how to rely on them when life is stressful and demands real choices.

What The Heart of Values Offers

This book goes beyond the typical values exercise.

Most values work happens in the mind – picking words, listing principles, defining ideals.

But real transformation happens in the heart. This book goes beneath surface-level reflection to help you feel your values, embody them, and let them guide you in moments of doubt, fear, and uncertainty.

It gives you a framework for using values to lead yourself, make aligned decisions, and build a life that actually fulfills you because it honors the heart of who you are.

  • Needs vs. Values – The key difference that most people miss, and why it keeps them stuck.
  • Values & Emotions – How your emotions reveal what matters most, and how to use them as a guide.
  • The Authentic Self – Because true fulfillment comes from aligning your choices with who you really are.
  • The Heart of Values Discovery Process – A powerful, embodied approach to uncovering and refining your values.
  • Values-Aligned Communication – So you can express yourself with clarity, confidence, and integrity.
  • Leading with Your Values – Not just at work, but in every aspect of life.
  • Experiential Exercises – Tools to challenge, wake you up, and help you integrate values into real decisions.

Because values work isn’t about finding words that sound nice.

It’s about finding what’s real.

And once you do, you’ll have something you can trust – something that, no matter how lost you feel, always leads you back to yourself.

Start Your Journey – Download a Free Chapter!

📩 If this resonates with you, I’d love for you to explore more. Don’t spend another day feeling lost in your own life. Fill in the form below to download a free chapter of The Heart of Values and take the first step toward reclaiming your authenticity, clarity, and purpose.

Because when you know your values — not just as words, but as a living, breathing compass — you don’t stay lost.

You lead yourself home. And that changes everything.

Ready to dive in? Grab your copy today and start leading your life with clarity, confidence, and heart.

 

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